Break into new Markets!,
Alliance or Channel Partner Is The Answer To That

Alliances - Adding Value To Your Business

YOU (Alliance/Channel Partner) are the answer to many business problems. Being the extension of an organization to reach out to customers base or market that they haven’t reached, you know you are the answer when a company needs to scale and expand into new markets or even be the one to go and meet the customers in terms of product or services not easily understood by clients. Channel Partners are part of the success of a sales organization. You are important! So, it is also important to equip your people before embarking into partnerships.

Forbes - Virtual Sales | APACSMA
Selling Power | APACSMA
Business Management
APACSMA | Awards

We Are In Your Corner

Build Your Ultimate Solution

Developing Sales Team at Scale

Sales Management Coaching

Are you struggling to make your alliance work? Do your salespeople need more coaching and guidance?

Do you want to make sure your team is well-rounded, empowered with the right skills and competencies?
This is where APACSMA comes in. We have helped many Sales Managers become well-rounded leaders who can sell up, manage down, and motivate their team to success.

We understand that managing a team is not a one size fits all thing—you have diverse salespeople busy with their own ways on hitting their targets. It’s draining and daunting, and if you’re not careful it can lead to burnout or even an exodus from your organization!

Our professionals can help your leaders become well-rounded. Our sales management coaching sessions allow our coaches to work with each individual on their specific needs so that no matter where they are on their journey as a manager (or if they’re just starting out), we can help get them where they want to go. We have worked with companies across different industries, so we know what works and what doesn’t work when it comes to coaching Sales Managers.

Learn more →

professional sales training

Fast Track Sales Performance

Sales Training Catalogue

Are you ready to take your sales team to the next level?

We’re here to help! Our sales training catalogue is designed to cater to the needs of all different roles, as well as if you are looking to upskill your team with industry-endorsed certification. Our team of experts has the knowledge and experience you need to guide your team and give them the edge they need to succeed.

We understand that when it comes to sales training, it can be difficult to identify which skills are most appropriate for your employees. We’ve got you covered! With our catalogue of courses and certifications, we will help identify which ones best suit your needs and ensure that they are applicable and significant for your employees’ needs or simply providing support with career progression and development, we’ve got you covered.

Learn more →

Design your own Bootcamp!

Workshop Request

If you’re a channel partner, you know there’s a lot on your plate. You have limited resources, from time to budget to expertise, and you want to make sure your team is getting the best possible training so they can hit the ground running with new products and services.

You can outsource all your sales training workshops to us—we’ll curate and facilitate them for you, so you don’t have to worry about updating materials or finding experts who are up to date on current trends in your niche. We do all of that for you!

By having experts in the field facilitate the workshops, participants can benefit from their knowledge and experience, which can lead to a more energized and engaged team. Additionally, by staying updated on current trends and strategies in their niche, participants can gain a competitive advantage and improve their performance.

When you partner with us, we work closely with your team to develop custom workshops that will meet all their needs—and exceed expectations.

Learn more →

Workshop request

Have Up-to-date Skills


Do you have a sales team that isn’t performing up to par?
Is it hard to tell if your new hires will be effective in the field?
Are you unsure of what your existing salespeople need?

If any of these questions are keeping you up at night, then APACSMA can help. We offer standardized assessments that give you objective information on your team’s strengths and weaknesses, so you can develop targeted training programs to address specific areas for improvement.

We have a standardized assessment tool that can be used by any company to evaluate their sales team. The Prior learning Sales skills assessment for new hires can be especially helpful in identifying their baseline sales skills and training needs, while the Sales IQ Plus assessment can help evaluate the mindset and approach of the existing sales team. The assessment can be administered at any time—before or after hiring, or periodically throughout the year. The results are easy to interpret and make it easy for HR departments and other managers to identify gaps in knowledge, areas for improvement in sales processes, and where training programs will have the biggest impact on performance.

Learn more →

Your Fractional Sales Training Partner

Sales Academy as-a-Service

You’re all about results. You’ve got an amazing team, and you want to see them succeed. But what if there was a way for you to help them get there without spending hours and hours of your time creating and managing Sales training?

You don’t have time for that. You have too many other things to do, like finding new clients, closing deals, and making sure your company is running smoothly. That’s where APACSMA comes in!

As a Sales Academy as-a-Service provider, we can provide:

  • An Industry endorsed course/ curriculum with certifications relevant to the industry and up-to-date created by global experts.
  • Training materials that are easy for learners to access through our plug-and-play approach.
  • A role-based approach that addresses the specific needs of each role within your organization

We take on the administrative tasks of tailoring and administering sales training so that you can save yourself time and resources. And because we know how important it is to keep your company updated with the latest trends in Sales, we also make sure our content is always relevant by using global standards!

Learn more →

Sales Academy as a service
Digital Sales Transformation

Align with Modern Sales Practices

Digital Sales Transformation

Let’s be honest: digital transformation isn’t easy. It’s a massive undertaking, and there are a lot of moving parts. You need to consider integration with multiple systems, budget constraints, and more—and that’s just the beginning of the list!

But our goal is simple: we want to help you achieve your digital sales transformation goals as quickly, efficiently, and cost-effectively as possible. We know how hard it is to keep up with the latest trends in technology, so we’ll work with you to identify areas where you can improve your business processes and workflow. Then we can develop a streamlined process that will help you move faster and more efficiently while still delivering an amazing customer experience every time.

And all without breaking the bank!

Learn more →

Looking for a custom solution?

Tell us your needs and we can find a solution tailored to your requirements.

They trust us.

AI Palette | APACSMA
Unearthed Production
Helen Selvanathan | APACSMA

What our client says

Zeenath is a diligent, meticulous and programmatic colleague. Her substance in providing new ideas, thought leadership and also combining her strength of good planning with knowledge in the subject matter added to our team's performance in the SMB arena.
Helen Selvanathan
Senior Director. SAP

Ready For Success?

Get started today.