- Mon-Fri 09.00 - 18.00 SGT (UTC +8)
- edu@apacsma.com
- +65 6653 4249
Earners of the Certified Sales Development Representative certification will learn essential skills that are critical to an Inside Sales Professional’s (ISP’s) research and preparation for prospecting. They will acquire the skills to find contact information & other information specific to the targeted organization & individual, conduct pre-research on every prospect, set goals & expectations for prospecting calls, conduct an effective prospecting call using warm and cold calling tactics through this sales development training.
Duration
16 weeks
SKILL LEVEL
Foundational
LECTURES
8 modules
Duration
16 weeks
SKILL LEVEL
Foundational
LECTURES
8 Modules
Sales Development Reps (SDR) and Business Development Reps (BDR) are involved in identifying and sieving the market, industry and accounts for potential leads and opportunities with their main objective to build pipeline and revenue.
As the main lifeline to the company’s pipeline performance, SDR / BDR functions are highly skilled functions in demand. By profiling, engaging and qualifying sales leads and expanding the business’ reach into new markets or accounts, they also contribute valuable information on market and customer drivers, marketing and sales intelligence that supports marketing and sales planning.
While SDRs are involved in handling inbound sales enquiries, BDRs are usually involved in profiling, outreach to and qualifying white space accounts, involved in targeted outbound outreach campaigns. While it differs company to company, some companies do not segregate these roles and may choose one rep to do both. They both build business relationships with prospective customers, nurture these relationships till they are ready to be handed over to sales for collaboration or open to explore new solutions.
With sales wanting more high-quality highly qualified leads, the focus has moved away from strategic focus thus forcing a separation of strategic and tactical business development activities to help drive focus and performance. This sales development training covers tactical business development activities.
This programme is eligible for both Career Conversion Programme and Place-and-Train Programme. For salary funding details click here.
This global sales online training was created as an answer to a growing global need for knowledgeable Sales Development Representatives in the B2B sales, sales team and the necessary skills needed to be successful in the position.
This sales development training allows to book coaching sessions and ensures that accredited reps stay current while continuously seeking opportunities to increase their skills and competence through professional education.
The objective of this part is to familiarize the learner with sales and business development concepts. It covers the following modules:
This module covers the foundations of business, sales foundations, and BDR functions.
This part will cover the fundamentals of scanning potential opportunities within markets, accounts and personas. It covers the following modules:
This module teaches strategic tools and concepts, and how to gather account intelligence through macro and micro analysis. It also covers the concept of stakeholder mapping to understand various personas and personalities.
In this part, the learner will learn the campaign planning and management tactics, various sales methodologies, persuasion and influence fundamentals, the sales outreach process, and sales engagement best practices.
This module includes understanding various types of campaigns and preparing for the campaigns.
This module covers the introduction to sales and various sales methodologies like social selling, referral selling, solution selling, etc.
This module teaches techniques and tactics on prospecting, pitching, persuasion and influence, and sales discovery. It also covers the most common objections that crop up throughout the sales process, how to prepare for them, and strategies for responding.
This module teaches best practices for sales engagement such as engagement etiquette, follow-up cadence, and rhythm of operations.
In this part, the learner will learn the basics of sales pipeline management, sales forecasting, opportunity management, and how to use digital sales tools to excel in the SDR role.
In this module, learners will learn the basics of lead qualification and opportunity management techniques and sales forecasting. It also teaches how to create quality and comprehensive business reviews.
This module helps learners to integrate digital techniques into their sales process to acquire more prospects, reduce lead times, nurture customers and drive revenue using sales automation techniques, technologies and tools.
All students will receive a Certification of Completion by Asia Pacific Sales & Marketing Academy upon completing all online modules and passing all integrated quizzes.
For Certified Status
Students opting for Certified status will have to register at edu@apacsma.com. Our Educational Consultants will reach out to you on the process, assessment, and certification fees.
Exams will include knowledge verification assessment, capstone project &/or an assignment. Students will have to pass with 75% and above (in combined aggregate score) to be eligible for Certified status. Dual endorsed certification will be issued by Asia Pacific Sales & Marketing Academy, Institute of Sales Professionals, UK and The Global Inside Sales Association (AA-ISP) with official recognition as Certified Sales Development Representative (CSDR™). CSDRs can use this credential on their name card and on LinkedIn.
APACSMA will issue a digital badge and eCertificate within 2 weeks of completion. You will receive a notification from edu@badges.apacsma.com.
To help showcase your achievements, APACSMA has developed together with industry bodies and academia to provide you with unique blockchain verified credentials, a digital version of your qualifications and abilities.
Once you have accepted your badge, you can broadcast the badge directly to your social networks: LinkedIn, Twitter and Facebook; over email; embedded in a website, or in your email signature.
For more details on badging click here.
Students who receive this certification are ready for the Certified Inside Sales Professional and Certified Social Selling Specialist course.
For an official quotation, to get an approval from your management, please fill up the form below indicating “Request for Quote” under Type of Enquiry”.
Send us your message and we will be in touch within 2 business days.