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Master B2B Sales Excellence through Strategic Account Management Training!

Earners of this CSAM certification (Certified Strategic Account Management) will master B2B sales coaching techniques to navigate complex sales situations, decode buyer motives, and drive account growth. Learn sales and negotiation training strategies for social account engagement, expanding your network, and delivering high-impact solutions. Boost sales performance with stakeholder alignment and psychology-driven B2B/B2G (Selling to Government) Selling. 

Download Brochure
account manager

Duration
4 weeks

SKILL LEVEL
Intermediate

LECTURES
14 modules

Duration
4 weeks

SKILL LEVEL
Intermediate

LECTURES
14 Modules

Certified Strategic Account Management Professional (CSAM)

Overview
Benefits for Businesses and Sales Teams
Benefits for Individuals and Professionals
Overview

As an Account Manager, your success hinges on building strategic relationships for long-term growth. This account management course equips you with proven sales methodologies, customer intelligence, and tele-based account management best practices to excel. 

Benefits for Businesses and Sales Teams

With rising demand for account management skills, companies need teams trained in strategic account management to fuel revenue. Our sales leadership development program sharpens your team’s ability to retain clients, negotiate deals, and drive YoY (year on year) account growth. This course has also included using Ai tools in your account planning and management practices.

Benefits for Individuals and Professionals

Stand out with account management certifications! High-value clients require account managers who blend sales pipeline management with relationship-building. This B2B certification prepares you to expand partnerships, boost retention, and deliver measurable results. 

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Course Overview

Pillar A - Understanding Account Management, Roles, Responsibility and KPIs

Master roles, KPIs, and responsibilities of an account manager—the backbone of B2B sales success. 

Pillar B - Territory Management & Account Segmentation

Learn sales leadership tactics to prioritize high-potential accounts and optimize territories. 

Business management
social selling

Pillar C - Selling Into Accounts & Sales Engagement

This section covers:

  • B2B sales techniques: Prospecting, demos, and negotiation training 
  • Persuasion frameworks and objection handling 
  • Crafting winning proposals and closing strategies

Pillar D - Customer Retention and Account Growth

Discover account management best practices to reduce churn and increase wallet share. 

Pillar E - Sales Pipeline Management & Digital Sales Practices

Learn forecast accuracy, opportunity management and digital sales practices for remote engagement.

Sales Management Coaching
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Testimonial

"I definately value in terms of breath, width and the depth of the information in the courses. It covers a lot in terms of realtionship building, the basics and goes even in to different industries on how to approach things differently."
Dawn Teo
Sales Enablement Rep, Unearthed Productions
effective sales management training

Assessment and Exam Matters

Complete modules and quizzes to earn a Certified Account Management Professional credential from Asia Pacific Sales & Marketing Academy. 

All students will receive a Certification of Completion by Asia Pacific Sales & Marketing Academy upon completing all online modules and passing all integrated quizzes. Students opting for Certified status will have to register at edu@apacsma.com. Our Educational Consultants will reach out to you on the process, assessment, and certification fees.

Enrolment Process

Request for Invoice
  1. Fill up the enquiry form below.
  2. Select “Request an Invoice” under the type of enquiry.
  3. Mention certification option i.e. online or online with coaching and number of pax.
  4. You will be receiving an invoice within 2 business days.
Request for Quote

If you need a quotation for more than 50 pax or require an official quotation to get approval from your management, please fill up the form below indicating “Request for Quote” under Type of Enquiry”. Our finance consultant will contact you within 2 working days. 

Terms & Conditions
  1. When an online payment is completed, funds will be deducted from your credit card in the selected currency.
  2. Payments are debited to APACSMA.
  3. Confirmation:
    ♦ If payment is successful, an online receipt will be provided to confirm payment has been made.
    ♦ If payment is unsuccessful, an online message will be provided to confirm payment has failed.
    ♦ If your payment fails, please use one of the other payment methods.
  4. All information provided on the online card payment facility will be handled in accordance with the APACSMA data protection policy.
  5. APACSMA Terms and Conditions for online card payment are subject to change at any time.
  6. Proof of payment to be retained and produced if requested. APACSMA will not be liable for lost payments.
  7. Please ensure your computer is protected with malware and viruses. APACSMA will not be liable for client mishaps.
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Program Investment

Certified Account Management Professional

Certified Account Management Professional

USD$2,150.00 – USD$3,150.00

All prices quoted are in USD.
Earners of this Certified Account Management Professional certification will master the skills to understand complex sales situation, identify motives and behaviours of accounts, social account engagement and penetration, growing account network, identifying account needs and proposing solutions for success, and work with internal and external stakeholders.

Click here for course details.

Below Student Pricing.

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SKU: N/A Category: Courses
  • Description

Description

All prices quoted are in USD.

Earners of this Certified Account Management Professional certification will master the skills to understand complex sales situation, identify motives and behaviours of accounts, social account engagement and penetration, growing account network, identifying account needs and proposing solutions for success, and work with internal and external stakeholders.

Below Student Pricing.

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Why Wait?

Elevate your B2B sales career or empower your team with account management certifications today! 

Need More Info
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