CSDR – Certified Sales Development Representative

The CSDR accreditation is a web-based, online program which includes a comprehensive, 3-module preparatory coursework, followed by a final exam via a “live sales role play”. Applicants are expected to complete the entire coursework in about 2- 3 weeks, prior to sitting for the final exam.


Building on CSDR – Sales Progression Path

On-going education ensures that accredited reps stay current while continuously seeking opportunities to increase their skills and competence through professional education. AA-ISP encourages CSDR™ graduates to continue building their skills by considering the next progression in their career, the CISP® program.


The Coursework:

Course 1: CSDR™ Introduction

The objectives of Course 1 are to familiarize you with the CSDR program and learning methods, identify many of the unique attributes associated with an Inside Sales Professional, and introduce the AA-ISP Code of Ethics. As the profession of Inside Sales continues to grow and take on increased significance, the AA-ISP feels it is important to establish and maintain a Code of Ethics to ensure that professional standards for Inside Sales are adopted and maintained.

Course 2: Research & Preparation

In this course, students review a variety of tactics which are critical to an Inside Sales Professional’s (ISP’s) research and preparation for prospecting, including how to:

  • Find contact information and other information specific to the targeted organization and individual
  • Review ways to “personalize” a call or e-mail
  • Set key goals for successful prospecting
  • Measure progress against set goals
Course 3: Components of a Successful Prospecting Call

In this course, students review the components of a successful first call to a prospect, commonly referred to as the Prospecting Call, cold call, or warm call. This course will include the following:

  • Knowledge and skills required to conduct an effective Prospecting Call
  • Ways to move to the Discovery and Qualification phase
  • Decision criteria for where to move the prospect next, i.e. virtual or face-to-face meeting, a referral to another more appropriate executive, email follow-up, or a future scheduled call based on needs and timing
Exam: CSDR™ Assessment Center & Scheduling

The Final Examination overview will help the CSDR candidate effectively prepare for the final examination. The final exam grading outline is examined along with a recorded example of an effective “live” role play.


Interested in learning more?

AA-ISP Member

Non AA-ISP Member

How is this course structured?

This course was created as an answer to a growing global need for knowledgeable Sales Development Representatives, as well as the need for a structured career path for the young Sales Development Representatives or those shifting careers.

This course is structured in such way to provide value with each step, while creating a strong foundation for future development and growth. This is an online, self-paced program, meaning that the participants will have to also show organisational skills and initiative to follow through and complete the program.


Further information:

How to Register

If you’re interested in registering or wish to enquire further about this certification, please click the button to the right, fill in the form, and we’ll send you all the necessary details.

AA-ISP Member

Non AA-ISP Member

This Course Provides:

An Early Foundation

AA-ISP helps professionals who are just entering the sales profession to build a solid foundation for a future career in sales. As a CSDR recipient, you will be well on your way to sales success.

The Education You Need

As a Sales Development Representative, you are measured on your ability to make a successful and positive connection with a prospect. AA-ISP’s content gets you there with tools, strategies, and practice scenarios that prepare you for success every time.

Career Path Opportunities

As a CSDR recipient, you will know how to conduct pre-research on every prospect (Course 3), set appropriate goals and expectations for your prospect calls (Course 3), conduct an effective Prospecting Call (Course 4), and how and when to move a prospect to a qualifying phase (Course 4). These skills will get you ready to move to the next level of your career.
Tuition Fees

All CISP registrants receive a 1 year membership to the AA-ISP, the only organization dedicated exclusively to the advancement of Inside Sales.

  • AA-ISP Members: $575
  • AA-ISP Non-Members: $675


**Course fee is paid in SGD according to the exchange rate of the purchase day. If you’re unsure about the final price, please contact us at edu@apacsma.com for further information.

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