Certified Inside Sales Professional (CISP®) Accreditation Program
The Certified Inside Sales Professional (CISP®) Accreditation Program is our profession’s only designation which attests to the holder’s mastery of skills and competency required in today’s virtual selling world. It represents each individual, team and organization’s commitment to staying abreast of new developments and selling best practices within the inside sales industry.
Total 11 Modules covering all critical steps involved in a sales process. Students go through an eLearning self-paced program with videos, practices, voice exercises with a final real time sales call roleplay exam. The program can be completed in 2-4 weeks.
CISP® certification recognizes an individual’s and organization’s professional achievement and competence, provides identification with other professionals in the field, and stimulates career advancement. The CISP® designation may be prominently displayed on business cards, e-signatures and other related communications.
Module 1: THE INSIDE SALES PROFESSIONAL
Setting the bar on professionalism and performance, this course describes the key attributes of today’s high-performing inside sales professional. It also covers the mission of the AA-ISP and our Code of Ethics.
Module 2: BUSINESS 101 & THE SALES PROCESS
This course covers the basics of business, how functional areas operate, and how companies typically procure products/services. It also covers the common steps of a sales cycle, from prospecting through closing and ongoing account management.
Module 3: RESEARCH & PREPARATION
This course explores how to find contact information and other information specific to your targeted organization and individual. It also describes key call metrics for successful prospecting.
Module 4: COMPONENTS OF A SUCCESSFUL PROSPECTING CALL
This course covers all aspects of an effective prospecting call to make initial contact, pique interest, and advance to the next steps in the buying process.
Module 5: COMPONENTS OF A SUCCESSFUL DISCOVERY & QUALIFICATION CALL
This course covers all aspects of an effective discovery and qualification process to include the following areas: introduction, purpose of the call, value proposition, effective questioning, qualifying for need and pain points, effective listening, and establishing next steps.
Module 6: DEMONSTRATING VALUE
This course walks through presenting value and proposing a solution specific to the prospect’s needs with basic ROI.
Module 7: OBJECTION HANDLING
This course presents several common objections with appropriate ways to handle them.
Module 8: CLOSING
This course covers the latter stages of the buying process when the prospect is prepared to buy and needs to complete the final steps.
Module 9: EMAIL & VOICEMAIL
This course covers composing effective emails and voicemails as a complement to conversations throughout the sales process.
Module 10: TERRITORY, ACCOUNT & CHANNEL MANAGEMENT
This course covers territory planning, account management, channel management, and customer service.
All CISP registrants receive a 1 year membership to the AA-ISP, the only organization dedicated exclusively to the advancement of Inside Sales.
- Members: – $875 (€790)
- Non-Members – $975 (€881)